LIPS STYLE - SHIA VIBRANT LIPSTICK

The LYPS STIYLE brand is now launched with a quality vibrant lipstick, with 10 amazing vibration modes, wrapped in silky smooth anti-allergic silicone. Now not only is a lipstick a symbol of femininity, but it is also a symbol of pleasure, evolution and history have led to reasoning and freedom for women, pleasure is first and foremost well-being, that's why LYPS STYLE is inspired by the history of female lipstick and, in honor of its 100 years of history, the best vibrating lipstick for today's woman comes out!

• Hypoallergenic silicone
• USB rechargeable included
• 10 vibration patterns
• 1 motor
• Powerful and silent
• Lithium ion battery
• Easy to clean

Although its creation may be even older if we take into account the pigments used by Egyptian and Greek culture, lipstick as we know it is in its first century and remains a complex symbol of femininity.

Is there a woman who doesn't carry lipstick in her bag? It can be, although it is undeniable that this object is the symbol of female beauty and an icon of popular culture. Lipstick is 100 years old and remains the best-selling makeup product with almost 1 billion units worldwide.

The history of lipstick can also be older if one takes into account the main makeup of women in ancient times. In a part of Egypt, some natural pigments worked as the basis of today's makeup. Waxes were melted to give certain colors that were used on the eyes and mouth, but in principle they were only allowed for the aristocratic social class. (Also read So what if women want to wear makeup?)

In Greece, women instead painted their lips to indicate that they were prostitutes, while in Rome women of the upper class did so.

The ancient pharaohs and kings also used makeup, although this was far from a matter of vanity, for them makeup was linked to the alienation of spirits and with medicinal properties. For example, they attributed properties to remove the evil eye or to represent the strength of their ancestors.
But the revolution would come in 1915 from the hand of the American manufacturer Maurice Levy. With the idea of facilitating application and eliminating the cumbersome process of needing a brush - which paradoxically is back in fashion today - Levy and other manufacturers thought the solution was a simpler and more hygienic presentation.

After many attempts, Levy created a stick-shaped balm, initially a bit wobbly, but which later became the product we see today. In short, he invented a lipstick attached to a platform - which slid away as the lipstick wore off - and which was inside a metal tube with a lid. In this way, the bar became reusable.
Voilá, something so simple is still the product par excellence today and a complex symbol of femininity. Loved by the majority, but subjected to the scrutiny of the most radical who brand it as an oppressive, macho, provocative and tremendously sexual object, lipstick still continues to remain in the beauty market.
"Lipstick is perceived as a consumer and personal care item accepted in an environment where modernity is desired and professional success predominates as a life goal (...) But we must not forget the primary function of makeup, and that is to create a visual illusion.

It temporarily modifies the face and, therefore, the way its users present themselves to others," as described in a study by the Pontifical Catholic University of Peru entitled "Lipstick: identity, presentation and experiences of femininity."

-Red passion-

This research also suggests that certain colors accentuate these macho practices. The red color of the lips has always had an eminently sexual connotation.

"The elements that identify femininity can be underestimated, but they contain discourses and knowledge that tell us what it means for society not only to be a woman, but to achieve a certain ideal image. The cosmetic industry plays with these symbolic values," the text indicates.

The marriage between makeup and advertising has probably given birth to one of the most powerful mass diffusion weapons of all time. From magazines, the media and now social networks, the ideal of perfection, of fashion, of trend, the ideal of being a woman, a man, a child, a homosexual, is enriched by continuous presentations of models of that life.

Lipstick has played an important role in key moments in history. In addition to also being an element for the theater, for example, it was a product marketed by Elizabeth Arden during World War II in a campaign called "Campaign as a Duty" to try to alleviate the crisis the world was going through.

PRODUCT INFORMATION:

• Total length: 10.2 cm
• Diameter: 2.5 cm
• Weight: 45 gr
• Material: ABS and silicone
• Housing color: black. red lipstick
• Water resistant: yes
• Battery: Yes, USB rechargeable